Harvard creates brain-to-brain interface, allows humans to control other animals with thoughts alone

Imagine being able to control others using only your thoughts! If what Harvard scientists have achieved in the lab ever gets commercialized into the mainstream, how humans interact and engage with each other could forever be changed.

In a nutshell, “researchers at Harvard University have created the first noninvasive brain-to-brain interface (BBI) between a human… and a rat. Simply by thinking the appropriate thought, the BBI allows the human to control the rat’s tail. This is one of the most important steps towards BBIs that allow for telepathic links between two or more humans — which is a good thing in the case of friends and family, but terrifying if you stop to think about the nefarious possibilities of a fascist dictatorship with mind control tech.”

As a marketer my mind is racing about how this nascent technology would impact communications, buying habits and, well, everything. It’s fascinating and spooky at the same time.

Read the full article here.

P.S. If I had the power to control others’ behavior, I’d start with those on the other side of the political aisle. Ha.

Who would you want to control? Submit comments. I’m curious. 

Market well.

 

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