Stop Worrying About Making the Right Decision

With a major hat tip to Ed Batista for his recent HBR blog post on decision making, I’d encourage everyone to take 5 minutes to consider Batista’s analysis within the context of your own life and career. In his post, Batista recounts a lesson he learned from Scott McNealy, founder and former CEO of Sun…

The new CMO: An old dog with new tricks

In conversations with clients and prospects, I’m often asked how my role as a CMO for tech companies has changed in recent years. My answer is always the same: “a heckuva lot and it’s going to keep changing.” A skilled CMO of a decade ago has no resemblance to a skilled CMO today. They’re two…